Sullyproductions

Social Media Campaigns DSC

Social Media Fundraising Campaign

In 2024, the Down Syndrome Centre launched a national social media fundraising campaign with the goal of raising €200,000 to support essential services for children with Down Syndrome and their families. This extensive campaign invited families, businesses, schools, and community groups to participate in creative ways to help reach the target within six months.

Based in Dublin, with regional offices in Monaghan and Portlaoise, the Down Syndrome Centre offers invaluable support to children with Down Syndrome and their families, providing resources and care that make a significant difference in their lives.

I delivered dynamic social media ads, printed promotional materials, and a hero campaign thermometer poster, which tracked fundraising progress across all participants throughout the duration of the campaign.

Challenge 21

Challenge 21 is an annual event to raise awareness about Down Syndrome and to encourage people to participate in a sponsored walk, run or jog fundraising event to raise money for the Down Syndrome Centre.

Lip Sync Challenge

The DSC Lip Sync Challenge was an online social media campaign designed to engage families at home and colleagues at work, encouraging them to raise funds for the Down Syndrome Centre by organising Lip Sync Challenge events in their homes and offices.

Love lock

I designed these brand identities and Valentine’s greeting card for the DSC Love Lock campaign.

A portable built heart structure supports individual padlocks that are available to purchase. The keys to each lock are then affixed to a card and sent out as Valentine’s Day cards, with all funds going towards the DSC.  

Odd Socks Campaign

As part of World Down Syndrome Day, the DSC hosted a series of “Odd Socks” fundraising campaigns, inviting families, schools, and workplaces to wear mismatched socks while participating in coffee mornings, sponsored swims, and other fundraising activities. These events helped raise both awareness and vital support for children with Down Syndrome.

I designed the creative assets for this campaign, including visuals for social media posts, stories, print media, and online ads.

DSC Donation Form

This information brochure and form was designed to encourage people to sign up to make regular donations to the Down Syndrome Centre.

Off The Grid Events

Off The Grid Events, is a unique team building business based in Ireland. Their mission is to encourage colleagues, classmates, families and friends to disconnect from the digital daily grind and reconnect with eachother with hands on, intuitive, collaborative and above all off-grid tasks, games and problem solving scenarios.

Sully Productions was delighted to be engaged to create a full brand suite for this new start up, that included a responsive WordPress website with bespoke illustrations for each package, custom vehicle decals, business cards, flyers and flags.

The Down Syndrome Centre

The Down Syndrome Centre based in Dublin and with 2 regional offices in Monaghan and Portlaoise provide much needed support to children with Down Syndrome and their families. 

Throughout the year they run multiple events and fund raising campaigns and I have loved coming up with creative and innovative ways to promote awareness of the incredible work they do and to inspire people to participate in sponsored events to raise much needed funding for services.

Annual Reports

I have been delighted to design the Down Syndrome Centre Annual Reports and Financial Review for years 2021, 2022 and 2023.

Annual reports serve as powerful marketing and fundraising tool by showcasing the social impact of an organisation over a financial year, highlighting their success stories and achievements, thereby building trust and inspiring continued support from donors and stakeholders.

Bodywhys

It has been a real pleasure to work alongside the team at Bodywhys (The Eating Disorders Association of Ireland) over the past 6 years to deliver quality promotional campaign assets to raise awareness, funding and support for people suffering with eating disorders.

I have designed multiple research documents and learning resources that educate parents, teachers and health professionals and provide guidance on how to support patients going through treatment as well as their Annual Reports consecutively since 2019.

Annual Report Design

I have designed the Bodywhys Annual Report since 2019 and have recently completed the design of the 2024 Bodywhys Annual Report.  

These publications are powerful tools that educate the public, raise awareness, and reinforce the Bodywhys impact in the community.

Brand Style Guide

When liaising with media panels and online collaborators Bodywhys sought to distribute a bespoke Bodywhys brand style guide, so that the Bodywhys brand would be treated consistently across all platforms.

A brand style guide is a set of standards that define a company’s brand. It features the do’s and dont’s of how typography, colour, language, tone and visuals are used. A good brand style guide ensures that content remains clear, consistent, and recognisable across multiple publishing platforms.

Marketing and Promotion

Espresso Displays

Beam Me Up Coffee

Beam Me Up Coffee is a UK based company that farms and produces premium quality Rwandan coffee, with the help of state of the art satellite technology.  

Their ability to forecast not only weather, but early warnings for pests and diseases, as well as the best times to prune and pick are what makes their ground and whole bean blends so consistent in both quality and flavour.  

Sully Productions created Beam Me Up Coffee’s unique brand identity, wrote copy for and designed the BMU website and developed key design assets for use in its marketing campaigns and sales presentations.

Alektrik

Ali Wilson aka Alektrik has been a mixed circus, hoop performer and DJ on the Melbourne circuit and internationally for over ten years.

To promote his new series of workshops, he commissioned Sully Productions to create a new logo, business card and flyer pack to send out to venues, festivals and circus spaces. 

Alpine Chemicals

Alpine Chemical & Cleaning Supplies has been an industry leader in manufacturing top of the line, high quality, eco-friendly cleaning chemicals since 1973 in Melbourne.

 

Alpine wanted to promote their new range of high-quality waste products to potential clients with a new poster and e-flyer. This asset also featured in their marketing presentations and online promotions.

 

Kiwidave

Kiwi Dave we don’t mind saying, is one of our favourite clients! He produces an amazing range of leather and timber-enhancing products made from organic and locally sourced ingredients in Australia.

Originally hailing from New Zealand, he wanted his brand to reflect his proud Maori identity. Sully Productions created the Kiwi Dave logo modeled on traditional Maori hei-tiki art and woodcarvings.

Thereafter followed a suite of classic-traditional looking, yet modern range of product labels and packaging. Balm to bring your wood, leather and skin back to life.

 

Tago Mago

Tago Mago, an eclectic bar and venue in the Northern suburbs of Melbourne is host to unique art, music and spoken word events, 7 days a week.

Sully Productions is happy to provide flyers, posters and online marketing assets on an ongoing basis.

 

Tago Mago Poster Design